What is a healthcare fundraising platform?

A healthcare fundraising platform helps organizations organize and manage fundraising activities while engaging their community of supporters.

CareiQ takes a different approach by connecting three groups:

Healthcare Organizations + Supporters + Retail Sponsors

The CareiQ app gives supporters a way to stay connected with participating healthcare organizations while also providing access to savings and community activities.

How does CareiQ fundraising work?

Healthcare organizations can establish fundraising campaigns and build a community of supporters through the CareiQ app.

Supporters can access the organization's fundraising community through the app and participate in activities designed to keep them engaged.

Participating Retail Sponsors can then support the healthcare organization's fundraising campaign through micro-donations based on supporter check-ins.

Supporter check-ins

One of the key features of the CareiQ fundraising model is the Supporter Check-In.

A supporter can visit a participating Retail Sponsor and simply tap the Check-In button in the CareiQ app.

No purchase is necessary.

The check-in creates an opportunity for the Retail Sponsor to make a micro-donation to the healthcare organization's fundraising campaign.

This gives supporters a way to contribute simply by participating in the community.

How Retail Sponsors participate

Businesses can participate as Retail Sponsors by supporting healthcare fundraising campaigns.

When participating supporters check in at a sponsor's location, the sponsor can provide a predetermined micro-donation associated with the check-in.

This creates a simple connection between:

Supporter Activity → Retail Sponsor → Healthcare Fundraising

The model gives businesses an opportunity to support healthcare organizations while engaging with members of their local community.

Keeping supporters engaged

Fundraising organizations need more than a donation mechanism. They also need ways to keep supporters connected.

Through CareiQ, supporters can access participating savings and perks in addition to their fundraising activities.

This means the same app can provide:

• Fundraising participation
• Retail savings
• Community engagement
• Fitness challenges
• Wellness activities

Fitness challenges for the community

Healthcare organizations can also invite their supporters to participate in fitness challenges.

For example, an organization could create a community step challenge where supporters participate alongside employees and other members of the community.

This can connect fundraising with physical activity and community wellness.

A broader approach to healthcare fundraising

CareiQ expands the traditional fundraising model by creating ongoing connections between healthcare organizations, supporters and businesses.

Instead of interacting with supporters only when a fundraising campaign is underway, organizations can use the CareiQ app to maintain an ongoing relationship through savings, fitness challenges, community activities and fundraising.

Who can use CareiQ fundraising?

The model can be relevant to many healthcare organizations, including:

• Hospitals
• Healthcare foundations
• Long-term care organizations
• Homecare organizations
• Dental organizations
• Chiropractic organizations
• Clinics
• Laboratories
• Community healthcare organizations

CareiQ gives healthcare organizations another way to connect their community, supporters and business partners through one mobile platform.